What's your process?
It's very straightforward:
1. After you contact me, we'll talk—at no charge—about
the specifics of your project and how I can help. Then I'll
email you my estimate and a short letter of agreement for you to
sign and fax back to me. For projects over $1,000, I ask for a 50%
deposit.
2. I'll also send you a basic form so you can tell me more
about your needs and goals and the audience you're trying to
reach, as well as your deadline.
3. I do whatever research is necessary, including
interviews, meetings or background reading. Then it's time
to sharpen my quill and start writing!
4. I deliver your copy—as a Word attachment in email—on
time and within budget. Please submit payment within 30 days.
How much do you charge?
In most cases, I charge a per-project fee,
but in some cases a per-hour fee is more suitable. Once I understand
the scope of your needs, I'll be able to provide you with
a precise estimate.
What's included with your
fee?
Writing, of course, but also researching
and concepting. In addition, the fee covers projects where I need
to find photos or create an HTML document. If you anticipate having
to meet, I'll include
that in the estimate as well.
What about deposits and payment terms?
Please submit payment within 30 days of receiving my invoice. For
projects over $1,000, I ask for 50% of the fee in advance. We can
discuss payment plans for larger projects. I will consider a lower
rate for nonprofit organizations.
Are revisions included?
I include two free revisions in my fee estimate. Please request
these revisions within 30 days of the date I submit the copy to you.
What if I significantly change the scope of the project?
If your project goes in a substantially different
direction from what we originally discussed, I'll send you
a new estimate.
Do I get the rights to the materials you deliver?
Yes, as soon as final payment is received, you own the copyright.
I retain the option to use the material as part of my portfolio unless
you prefer confidentiality.
Do you do graphic design?
Nope—just great copywriting! But I can point you to some excellent
graphic designers, if you don't have one already. Either way,
I'll coordinate with the designer to make sure that the copy
and design work are enhancing each other.
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